30 Digital Products That Sell on Etsy

Are you looking to start your own business on Etsy? Selling digital products is one of the most lucrative ways to make passive income. Digital products are easy to create, have no inventory costs, and can be sold repeatedly without additional work after the initial setup. In this blog post, we’ll explore 30 digital products that sell well on Etsy and how you can create your own to tap into this profitable market.

1. Affirmation Cards

Affirmation cards are inspirational quotes or statements that encourage positive thinking. You can easily design these cards in Canva or Adobe Illustrator and package them as printable downloads.

2. Advertising Templates

Small businesses are always looking for ways to streamline their advertising efforts. Create customizable advertising templates that clients can modify with their own branding to suit social media platforms like Instagram or Facebook.

3. Travel Planner

Travelers love to plan their trips in an organized way. Offer a customizable travel planner template that includes sections for itineraries, packing lists, and budget planning.

4. Artwork/Digital Prints/Wall Art

If you’re an artist or graphic designer, you can sell digital prints of your artwork. Customers can download and print the art to frame and display at home.

5. Attendance Sheets

Perfect for teachers or event organizers, attendance sheets can be customized for different purposes, making them an ideal digital product for schools or businesses.

6. Packing List

Packing lists are another hot-selling digital product. You can create templates for various purposes like vacations, business trips, or even moving houses.

7. Blog Planner

Bloggers need tools to keep their content organized. A digital blog planner with sections for post ideas, schedules, and SEO checklists can be a big seller.

8. Gratitude Journal

Gratitude journals are popular among wellness and self-care enthusiasts. You can design a beautiful, downloadable journal that allows customers to track their daily gratitude practice.

9. Habit Tracker

Habit trackers help people stay consistent with their goals, whether it’s fitness, reading, or productivity. Offer a customizable, printable habit tracker that customers can personalize to suit their needs.

10. Baby Announcements

New parents love to share their joy with the world! Create customizable baby announcement templates that can be edited with the baby’s name, birthdate, and other details.

11. Baby Shower Invitations

Baby showers are a big occasion, and printable baby shower invitations are always in demand. Design templates with cute themes and allow buyers to personalize the text.

12. Baby Shower Printables

In addition to invitations, offer a full set of baby shower printables, including games, party decorations, and signage, to make the event planning easier for your customers.

13. Bachelorette Party Games

Bachelorette party planners are always looking for fun ideas. Create printable games such as trivia, scavenger hunts, or dare cards to help make the celebration memorable.

14. Blog Posts (PLR)

Private Label Rights (PLR) blog posts are pre-written articles that customers can purchase, customize, and publish on their own blogs. These are perfect for busy content creators who need ready-made material.

15. Branding Kits

A branding kit helps businesses maintain a consistent visual identity. Offer a complete set of logo templates, fonts, and color schemes that clients can customize for their brand.

16. Brochure Templates

Small businesses and freelancers are often in need of professional-looking brochures. Create and sell editable brochure templates that are easy to modify in programs like Adobe InDesign or Canva.

17. Budget Sheets

Budget planners are essential tools for individuals trying to manage their finances. Create simple, printable budget sheets that help people track their income and expenses.

18. Business Card Templates

Business owners love stylish, professional business cards. Create digital business card templates that customers can edit with their details and print at home or through a service.

19. Business Stationery Templates

Stationery such as letterheads, envelopes, and invoices can also be sold as digital products. Make sure to include various designs to appeal to a wide range of customers.

20. Calculator/Calculations Template

Offer templates that help people easily calculate things like budgets, finances, or even academic grades. These templates can be highly customized to suit niche markets.

21. Canva Templates

Canva is one of the most user-friendly design platforms, making Canva templates a hot item. Create and sell templates for everything from social media graphics to business presentations.

22. Card/Invitation Templates

Design templates for all kinds of cards and invitations—birthday parties, weddings, anniversaries, and holidays. Allow users to customize the text and design for their events.

23. Challenges

Create a digital product for specific challenges, like fitness or wellness challenges. You can provide downloadable daily or weekly challenge sheets that users can follow.

24. Checklists

Checklists for specific tasks, such as house cleaning or moving, are very popular. Provide ready-to-use or customizable checklists that people can print and use for their tasks.

25. Chore Chart

Parents love using chore charts to organize their kids’ responsibilities. Design colorful, customizable chore charts that can be printed and reused every week.

26. Church Templates

Create digital templates for churches, including bulletins, flyers, or event announcements. These templates are highly useful for small congregations that don’t have in-house designers.

27. Click Funnel Templates

Click funnel templates help business owners streamline their marketing processes. Offer downloadable templates that guide users through creating funnels for lead generation or sales.

28. Wedding Planner

Wedding planning can be overwhelming, which is why a wedding planner template sells so well. Offer an all-in-one planner for brides and grooms to track their guest lists, budget, and vendors.

29. Student Planner

A digital planner for students can help them track assignments, deadlines, and class schedules. You can offer templates that are specific to college students, high schoolers, or even elementary students.

30. Productivity Planner

Productivity planners help people organize their day-to-day tasks and stay on top of their goals. Create customizable templates with sections for daily, weekly, and monthly planning.

How to Create and Sell Digital Products on Etsy

Pick a Niche: Focus on what you enjoy creating. Whether it’s planners, templates, or artwork, narrowing down your niche will help you stand out in a crowded market.
Design Your Product: Use tools like Canva, Adobe Illustrator, or even Microsoft Word to design your digital product. Ensure your designs are high-quality and customizable if necessary.

Set Up Your Etsy Shop: Create an Etsy seller account, upload your product listings, and include compelling descriptions, images, and SEO-optimized keywords to attract potential buyers.
Promote Your Products: Use social media platforms like Pinterest and Instagram to market your digital products. SEO-optimized listings and engaging visuals can drive traffic to your Etsy store.
Deliver the Product: Etsy allows you to upload digital files directly to your product listings, so your customers can automatically download their purchase after payment.

By selling digital products on Etsy, you can create a steady stream of passive income. The upfront effort is well worth the potential earnings, as you can sell the same product an unlimited number of times without any additional effort.

Conclusion

Digital products are a fantastic way to generate income with minimal overhead. Whether you’re designing planners, templates, or art prints, the possibilities are endless. With a bit of creativity and some marketing savvy, you can create products that resonate with buyers and turn your Etsy shop into a thriving business.